Step 1. Think of what product or service you are going to sell or offer. If you don’t have one, look for a suitable group with a problem, and think from there what product or service you could offer to solve this problem. For “suitable group,” we could probably think of the 8 million OFWs earning dollars abroad. For “problem” pertaining to this group, we could probably think of how these OFWs will spend their hard-earned money when they finally decide to stay back in the Philippines.
Step 2. Stand out from the crowd by having your own unique domain name and web site. Every successful business name in the Internet had been so popular and profitable, because of their web site name’s uniqueness. Yahoo!, eBay, AMAZON, and many more were not only built from what their businesses are about, but also by the “branding” strategies that made them popular. Branding on a web site is a strategy of building a perception, emotion, or experience to a visitor when he visits or buys something from your web site. When you think of SerbisyoPilipino.org, for example, the visitors of it will remember the web site as a place that offers Filipino services.
Step 3. Be an Internet savvy. Doing business in the Internet is far from simply thinking of it like an ordinary “bangketa” where you could sell anything instantly. Learn how to write a sales copy that’s a sales grabber for your web site. Setup an automated ordering system, accepting different kinds of payments from worldwide customers. Protect your web site from fraudulent orders by scammers. Design a cheap way to build traffics in your web site, and build strategies that will increase sales in your web site.
True Confessions of a Rich Tricycle Driver
Step 4. Books about internet business easily become unusable, because business strategies in the cyberspace change so fast. So, I recommend reading information online, instead of buying hard copy books. One ebook that I am currently recommending for your reading is “Three Wheels of Success,” from true confessions of a rich tricycle driver. Remember: don’t be fooled by the promises of getting rich immediately on the Internet. Doing business in the cyberspace has no big difference than the real business that you see around us.